Madeira’s east plays mind games. This tour threads traditional villages with high-elevation viewpoints and ends on the striking, drier São Lourenço peninsula—so you feel multiple sides of the island in one day. You’re picked up in Funchal and nearby towns, then shuttled around by a driver who handles narrow roads and frequent lookouts with confidence.
I especially like the small group size (up to 15) because it keeps the day feeling personal, not chaotic. I also love that many stops include free admission, so you’re paying for the driving and guidance, not surprise add-ons.
One consideration: the stops are short for most highlights (often around 20 minutes), so if you want long hikes or deep museum time, you may feel a bit rushed. Still, the pacing works well for first-time visitors who want the east in a single, efficient loop.
In This Review
- Key highlights to look forward to
- Why this east Madeira route feels different
- Pickup, ride style, and how the day runs (without the stress)
- Camacha: a folklore village high above Santa Cruz
- Pico do Arieiro: altitude drama at 1818 meters
- Ribeiro Frio and the Laurissilva UNESCO setting
- Fortress of Faial and Santana’s “triangle house” tradition
- Miradouro da Portela: a viewpoint framed by mountains and sea
- Ponta de São Lourenço: volcanic, arid, and tree-less
- Machico: finishing with a wide valley panorama
- Price and what $42.14 really buys you
- The big “gotchas” to plan around
- Who this tour fits best (and who might want something else)
- Should you book this east Madeira tour?
- FAQ
- How long is the tour
- What time does the tour start
- Where can I get picked up
- Is there a mobile ticket
- Is English available
- How large is the group
- What are the main stops on the route
- Are admission tickets included
- Are service animals allowed
- Is free cancellation available
- Who should participate
Key highlights to look forward to

- Camacha’s living traditions in a village perched over 700 meters inland from Santa Cruz
- Pico do Arieiro (1818 m), Madeira’s big-height drama without needing technical climbing
- Ribeiro Frio in the Laurissilva UNESCO forest, an easy way to reach levada-country feel
- Santana’s triangular thatched houses, with extra time to actually wander
- São Lourenço’s volcanic, tree-less vibe, where the east turns noticeably drier
- Machico’s final panorama tying the whole day together over the valley and out toward the peninsula
Why this east Madeira route feels different

The east of Madeira doesn’t behave like the rest of the island. You start in places shaped by old village life, then you climb toward cloud levels, then you drop into greener valleys, and finally you end on a more barren, volcanic stretch where the island looks almost otherworldly.
That change is the point. You’re not just sightseeing beaches or one type of scenery. You’re getting a quick education in how Madeira’s geography shifts—altitude, forests, and volcanic rock all show up in the same day.
And with a start time of 9:00 am and pickup from several nearby towns, you get daylight hours working in your favor. If the island weather is moody (it often is), you still hit enough viewpoints to catch clear moments.
You can also read our reviews of more tours and experiences in Funchal.
Pickup, ride style, and how the day runs (without the stress)

This tour is built for convenience. Pickup is offered for you from Funchal, Caniço, Santa Cruz, and Câmara de Lobos, and it runs with a mobile ticket and English offered. You start at 9:00 am, so plan to be ready early—Madeira days move fast once you’re out in the mountains.
The ride is part of the experience. You’ll be driven along mountain roads and through towns, with short stop times designed to keep the loop moving. That matters because Madeira’s best views are often at altitudes that change quickly with fog and wind.
Also, the group size is capped at 15. That’s the sweet spot for a day like this: you’ll have enough people for energy, but not so many that each viewpoint becomes a parking lot.
Camacha: a folklore village high above Santa Cruz

Camacha is one of those stops that helps the day feel local instead of just scenic. It sits inland over 700 meters in the Santa Cruz area, and it’s known for traditions and folklore that have stayed alive.
What you should expect here: a quiet change of pace. You’re not climbing anything. You’re getting your bearings for Madeira beyond the coastline. The altitude also gives Camacha a different feel than the lower roads near the sea.
Practical tip: if clouds hang around higher elevations, you might find the village view shifts by minutes. It’s a good idea to step out of the van, take a few photos, and then decide if you want to wander a bit more.
Stop time is about 20 minutes, with admission ticket free listed for this stop. That’s short, but it’s enough for a quick look around and then back to the road.
Pico do Arieiro: altitude drama at 1818 meters

Then you shift gears hard—Pico do Arieiro is the “big peak” moment of the east. It reaches 1818 m, making it Madeira’s third highest point. (For context, the island’s highest peaks are Pico Ruivo and Pico das Torres.)
Even if you’re not a hardcore hiker, this stop hits because you’re seeing the island from high up, with deep drops and layers of mountains. It’s also one of those places where weather can make or break the view. If you’re lucky with skies, you’ll understand why this is a go-to stop.
The stop duration listed is about 20 minutes, admission ticket free. For a place this high, that’s a lot of value—quick, visual payoff without requiring hours of trekking.
My advice: wear a light layer. Peaks can feel colder and windier than the coast, even when the city feels warm.
Ribeiro Frio and the Laurissilva UNESCO setting

Next comes Ribeiro Frio, in the Santana municipality. This is where the tour leans into Madeira’s forest side. You’re in the heart of the Laurissilva Forest, a UNESCO World Heritage Site, and the whole area is known for natural beauty and walking routes like Levada do Furado (among others).
Stop time is around 30 minutes here, and admission is free. That longer window compared to the peak stops helps. You can breathe a little, stand near the forest feel, and if you want, you can take in the nearby levada-world vibes—without committing to a full hike.
This is a great moment for photos too. You’ll often see the contrast: darker forest tones down lower, then lighter sky and cloud at higher elevations.
One caution: forest areas can be damp. Even on a sunny day, consider a small rain layer.
Fortress of Faial and Santana’s “triangle house” tradition

After the forest feel, you get a cultural bridge: the Fortress of Faial and then Santana.
Faial is a parish on the north coast side of Madeira at about 219 meters altitude. The information ties the name to beech-like vegetation (Myrica faya) and to an old chapel of Our Lady of the Nativity. It also notes the chapel was destroyed by flows of local rivers and that a new temple was built in 1771.
This stop is about 20 minutes with free admission. You’re not looking for a long deep-study visit. You’re getting the story and the location, then moving on.
Then comes Santana—this is the time people usually remember. Santana is famous for traditional triangular gabled houses with thatched roofs and wooden structures painted in classic Madeiran colors (white, blue, and red). The stop listed is about 2 hours, and admission is free.
Two hours is a gift on a day like this. It lets you slow down enough to actually wander around rather than just snap photos and rush back. If you care about architecture and how everyday life used to look, Santana is where the tour gives you breathing room.
Miradouro da Portela: a viewpoint framed by mountains and sea

Portela is where you feel the east shaping itself. The Miradouro da Portela sits at about 670 meters altitude and is positioned between Porto da Cruz and Machico. From here, you get mountains reaching toward the sea, plus a wide view including Porto da Cruz and Penha d’Águia.
This is a 20-minute stop with free admission. It’s shorter, but it’s a clean shot at those classic Madeiran panoramas—especially if you’ve already been climbing all morning. It also helps reset your eye before you go to the most unusual part of the tour.
Tip: bring your sunglasses even if it’s cool. Viewpoints often get bright once clouds thin out.
Ponta de São Lourenço: volcanic, arid, and tree-less

São Lourenço is the east’s big visual surprise. It’s the easternmost peninsula of Madeira and represents a different Madeira. The tour description frames it as a contrast to the island’s lush vegetation—more volcanic origin, mostly basaltic, with an arid feel, undergrowth, and an absence of trees.
That means the colors and textures shift. Instead of green forest tones, you’re looking at rock, dry ground, and wind-shaped views. It can look almost stark compared to the rest of the island.
The stop time is about 30 minutes, free admission. This is the place where you may want a little extra time to walk slowly, scan the coastlines, and see how the peninsula changes perspective as you move.
Practical advice: expect sun and wind. Even if the rest of the island is comfortable, this part can feel exposed.
Machico: finishing with a wide valley panorama
Machico closes the loop. The tour info points to a viewpoint called Pico do Facho, saying you’ll get a panorama over the Machico valley and out toward Ponta de São Lourenço, with the natural colors of deep beauty.
Stop time is about 20 minutes. Think of this as the bow on the day: you’re back in a broader view, tying together what you saw earlier—peaks, forest, the north-side feel, and then the drier east peninsula.
If you caught fog earlier, Machico is often where conditions might improve. Use the moment to compare the island’s sides one last time.
Price and what $42.14 really buys you
At about $42.14 per person for roughly 8 hours, this is priced like a highlight tour, not a long-hike expedition. The value comes from combining:
- Several major east-side sights in one loop
- Pickup offered from multiple nearby areas
- A mobile ticket
- English offered
- A key advantage: most listed stops include free admission
That last piece matters. Paying for admission repeatedly can inflate the cost of a sightseeing day fast. Here, the stops are built so you’re mostly paying for transport and guiding time, not entry fees.
There’s also an optional note from an example day: a 3-course lunch with wine/water/coffee arranged in Santana for 22 euros each, through the driver. If you want lunch to be easy and timed with the day, it’s worth asking about on the spot. If you’d rather choose your own meal, you can probably plan your own break around the Santana stop.
One more value point: with a max group size of 15, you’re less likely to feel lost in a crowd when you reach the viewpoints.
The big “gotchas” to plan around
This tour works best when you’re okay with a highlights style day. That means quick stop times and plenty of driving between them.
Here are the realistic considerations:
- Many stops are around 20 minutes, so you’ll want to move efficiently when you get out
- Mountain weather can shift fast, especially near high elevations
- If you’re prone to motion sickness, the winding roads might be a factor on a mountain day
- São Lourenço can feel open and exposed, so sun and wind matter
The upside: you’ll see a lot of the east without needing a rental car, and you’ll get to the places that are hard to stitch together on your own in limited time.
Who this tour fits best (and who might want something else)
I’d point this tour toward first-time visitors who want a smart route of the east side of Madeira without planning headaches. It also works well for people who like both nature and culture—villages like Camacha and Santana, plus elevation views like Pico do Arieiro.
If you want long guided walks or half-day hikes with time to linger, you might feel constrained by the stop lengths. In that case, you might prefer a more hike-focused route or a day where you stay in one area longer.
But if your goal is to check off Madeira’s biggest east highlights—high peaks, the UNESCO forest region, and the arid volcanic peninsula—this fits the job.
Should you book this east Madeira tour?
Book it if:
- You want an organized way to cover the east of Madeira from Funchal without driving narrow roads
- You like short, efficient sightseeing stops
- You want a mix of village culture, UNESCO forest area, and the strange dry feel of São Lourenço
Consider something else if:
- You need long time at fewer places
- You’re aiming for deep hiking days where hours on foot are the main event
- You dislike the idea of many short viewpoint moments
If you’re flexible and want a well-timed loop, this is a strong pick.
FAQ
How long is the tour
It runs for about 8 hours.
What time does the tour start
The start time is 9:00 am.
Where can I get picked up
Free pickup is offered from Funchal city, Caniço city, Santa Cruz city, and Câmara de Lobos city.
Is there a mobile ticket
Yes, the tour offers a mobile ticket.
Is English available
English is offered.
How large is the group
The tour has a maximum of 15 travelers.
What are the main stops on the route
You’ll visit Camacha, Pico do Arieiro, Ribeiro Frio, Fortress of Faial, Santana, Miradouro da Portela, Ponta de São Lourenço, and Machico.
Are admission tickets included
Admission is listed as free for the stops shown in the schedule.
Are service animals allowed
Yes, service animals are allowed.
Is free cancellation available
Yes. You can cancel up to 24 hours in advance for a full refund.
Who should participate
Most travelers can participate.






















